:root {
  --ink: #1A1915;
  --ink-2: #2C2A24;
  --ink-3: #55504A;
  --ink-4: #8A837A;
  --rule: #1A1915;
  --rule-soft: rgba(26, 25, 21, 0.12);
  --rule-soft-2: rgba(26, 25, 21, 0.06);
  --bg: #F4F2EC;
  /* cool off-white, editorial */
  --bg-2: #ECE9E1;
  /* slightly deeper */
  --bg-3: #F8F6F0;
  /* lightest */
  --paper: #FBFAF5;
  --accent: #C15F3C;
  /* claude-ish warm terracotta */
  --accent-2: #8B3A1E;
  --accent-soft: #E6B99E;
  --ai-bg: #EEE5D7;
  --serif: "Fraunces", "Noto Serif JP", Georgia, serif;
  --sans: "Inter", "Noto Sans JP", -apple-system, BlinkMacSystemFont, sans-serif;
  --jp: "Noto Sans JP", sans-serif;
  --mono: "JetBrains Mono", ui-monospace, Menlo, monospace;

  --pad-x: clamp(24px, 4vw, 88px);
  --section-y: clamp(64px, 7vw, 112px);
  --maxw: 1440px;
}

[data-theme="dark"] {
  --ink: #EDE7DB;
  --ink-2: #D8D1C3;
  --ink-3: #A69F91;
  --ink-4: #6E685C;
  --rule: #EDE7DB;
  --rule-soft: rgba(237, 231, 219, 0.14);
  --rule-soft-2: rgba(237, 231, 219, 0.07);
  --bg: #17160F;
  --bg-2: #1E1C15;
  --bg-3: #221F17;
  --paper: #1C1A12;
  --ai-bg: #23201A;
}

[data-accent="blue"] {
  --accent: #3B5BA9;
  --accent-2: #1F3870;
  --accent-soft: #A7B8DB;
}

[data-accent="green"] {
  --accent: #3E7A54;
  --accent-2: #1F4A30;
  --accent-soft: #9FC3AB;
}

[data-accent="mono"] {
  --accent: #1A1915;
  --accent-2: #1A1915;
  --accent-soft: #8A837A;
}

[data-theme="dark"][data-accent="mono"] {
  --accent: #EDE7DB;
  --accent-2: #EDE7DB;
  --accent-soft: #55504A;
}

[data-density="tight"] {
  --section-y: clamp(48px, 5vw, 88px);
}

* {
  box-sizing: border-box;
}

html, body {
  margin: 0;
  padding: 0;
}

body {
  background: var(--bg);
  color: var(--ink);
  font-family: var(--jp);
  font-weight: 400;
  font-size: 15px;
  line-height: 1.75;
  letter-spacing: 0.01em;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

a {
  color: inherit;
  text-decoration: none;
}

img {
  max-width: 100%;
  display: block;
}

/* ---------- Typography helpers ---------- */
.eyebrow {
  font-family: var(--sans);
  font-size: 11px;
  font-weight: 500;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink-3);
  display: inline-flex;
  align-items: center;
  gap: 10px;
}

.eyebrow::before {
  content: "";
  width: 24px;
  height: 1px;
  background: var(--ink-3);
  display: inline-block;
}

.eyebrow.no-rule::before {
  display: none;
}

.serif {
  font-family: var(--serif);
  font-weight: 400;
  letter-spacing: -0.015em;
}

.num {
  font-family: var(--serif);
  font-feature-settings: "tnum"1, "lnum"1;
}

.mono {
  font-family: var(--mono);
}

.en {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 300;
  color: var(--ink-3);
}

h1, h2, h3, h4 {
  margin: 0;
  font-weight: 400;
}

/* ---------- Layout ---------- */
.wrap {
  max-width: var(--maxw);
  margin: 0 auto;
  padding-left: var(--pad-x);
  padding-right: var(--pad-x);
}

section {
  position: relative;
}

.rule-top {
  border-top: 1px solid var(--rule-soft);
}

.rule-bot {
  border-bottom: 1px solid var(--rule-soft);
}

.section-pad {
  padding-top: var(--section-y);
  padding-bottom: var(--section-y);
}

/* ---------- NAV ---------- */
.nav {
  position: sticky;
  top: 0;
  z-index: 40;
  background: color-mix(in oklab, var(--bg) 86%, transparent);
  backdrop-filter: saturate(1.2) blur(14px);
  -webkit-backdrop-filter: saturate(1.2) blur(14px);
  border-bottom: 1px solid var(--rule-soft);
}

.nav-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 72px;
}

.logo {
  display: flex;
  align-items: center;
  gap: 10px;
  font-family: var(--serif);
  font-size: 18px;
  letter-spacing: -0.01em;
}

.logo-img {
  display: block;
  height: 28px;
  width: auto;
}

.logo-placeholder {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  padding: 6px 14px;
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.12em;
  color: var(--ink-3);
  border: 1px dashed var(--rule);
  border-radius: 3px;
}

.logo-mark-unused {
  width: 26px;
  height: 26px;
  border: 1px solid var(--ink);
  border-radius: 50%;
  display: grid;
  place-items: center;
  position: relative;
}

.logo-mark::before {
  content: "";
  width: 10px;
  height: 10px;
  background: var(--ink);
  transform: rotate(45deg);
}

.logo b {
  font-weight: 500;
}

.logo small {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.22em;
  text-transform: uppercase;
  color: var(--ink-3);
  margin-left: 4px;
  font-weight: 500;
}

.nav-links {
  display: flex;
  gap: 32px;
  font-family: var(--sans);
  font-size: 13px;
  color: var(--ink-2);
  font-weight: 500;
}

.nav-links a {
  position: relative;
  padding: 4px 0;
}

.nav-links a:hover {
  color: var(--accent);
}

.nav-cta {
  display: inline-flex;
  align-items: center;
  gap: 10px;
  padding: 10px 18px;
  background: var(--ink);
  color: var(--bg);
  font-family: var(--jp);
  font-weight: 500;
  font-size: 13px;
  border-radius: 999px;
  white-space: nowrap;
  transition: background .2s;
}

.nav-cta:hover {
  background: var(--accent);
  color: #fff;
}

.nav-cta .arr {
  font-family: var(--serif);
}

/* ヘッダーの2ボタン（資料DL＝アウトライン / 無料相談＝塗り） */
.nav-cta-group {
  display: flex;
  align-items: center;
  gap: 10px;
}

.nav-cta.nav-cta-outline {
  background: transparent;
  color: var(--ink);
  border: 1px solid var(--rule-soft);
}

.nav-cta.nav-cta-outline:hover {
  background: var(--ink);
  color: var(--bg);
  border-color: var(--ink);
}

@media (max-width: 860px) {
  .nav-links {
    display: none;
  }
}

/* 狭幅: 2ボタンが詰まらないよう段階的にコンパクト化 */
@media (max-width: 600px) {
  .nav-cta-group {
    gap: 7px;
  }
  .nav-cta {
    padding: 9px 14px;
    font-size: 12px;
    gap: 7px;
  }
}
@media (max-width: 480px) {
  .nav-cta {
    padding: 8px 12px;
    font-size: 11px;
  }
  .nav-cta .arr {
    display: none;
  }
}

/* 横長ロゴが狭幅でCTAと詰まる/重なるのを防ぐため段階的に縮小 */
@media (max-width: 600px) {
  .logo-img {
    height: 22px;
  }
}
@media (max-width: 480px) {
  .logo-img {
    height: 18px;
  }
}
@media (max-width: 380px) {
  .logo-img {
    height: 16px;
  }
}

/* ---------- HERO ---------- */
.hero {
  padding-top: clamp(60px, 8vw, 120px);
  padding-bottom: clamp(60px, 8vw, 120px);
  position: relative;
  overflow: hidden;
}

.hero-grid {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(0, 1fr);
  gap: clamp(40px, 5vw, 80px);
  align-items: start;
}

.hero-meta {
  display: none;
  gap: 28px;
  font-family: var(--sans);
  font-size: 11px;
  color: var(--ink-3);
  letter-spacing: 0.18em;
  text-transform: uppercase;
  font-weight: 500;
  margin-bottom: 48px;
  align-items: center;
}

.hero-meta .dot {
  width: 6px;
  height: 6px;
  border-radius: 50%;
  background: var(--accent);
}

.hero h1 {
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(36px, 5.4vw, 84px);
  line-height: 1.02;
  letter-spacing: -0.025em;
  color: var(--ink);
  margin: 0;
}

.hero h1 .jp {
  font-family: "Noto Serif JP", serif;
  font-weight: 300;
  letter-spacing: -0.01em;
}

.hero h1 em {
  font-style: italic;
  font-weight: 300;
  color: var(--accent);
}

.hero h1 .and {
  font-style: italic;
  font-weight: 300;
  color: var(--ink-3);
  font-size: 0.7em;
  padding: 0 0.1em;
}

.hero-sub {
  margin-top: 40px;
  max-width: 540px;
  font-size: 15px;
  line-height: 1.9;
  color: var(--ink-2);
}

.hero-sub .pull {
  color: var(--ink);
  font-weight: 500;
}

.hero-cta {
  display: flex;
  gap: 14px;
  margin-top: 40px;
  flex-wrap: wrap;
}

.btn {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  padding: 16px 26px;
  font-family: var(--jp);
  font-weight: 500;
  font-size: 14px;
  border-radius: 999px;
  transition: all .2s;
  cursor: pointer;
  border: 1px solid var(--ink);
}

.btn-primary {
  background: var(--ink);
  color: var(--bg);
}

.btn-primary:hover {
  background: var(--accent);
  border-color: var(--accent);
  color: #fff;
}

.btn-ghost {
  background: transparent;
  color: var(--ink);
}

.btn-ghost:hover {
  background: var(--ink);
  color: var(--bg);
}

.btn .arr {
  font-family: var(--serif);
  font-style: italic;
  transition: transform .2s;
}

.btn:hover .arr {
  transform: translateX(4px);
}

.hero-stats {
  margin-top: 88px;
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
  padding: 28px 0;
}

.hero-stat {
  padding: 8px 28px;
  border-left: 1px solid var(--rule-soft);
}

.hero-stat:first-child {
  border-left: none;
  padding-left: 0;
}

.hero-stat .n {
  font-family: var(--serif);
  font-size: clamp(36px, 4vw, 56px);
  line-height: 1;
  letter-spacing: -0.02em;
  font-weight: 300;
}

.hero-stat .n sup {
  font-size: 0.5em;
  color: var(--accent);
  font-style: italic;
  vertical-align: 0.8em;
  margin-left: 2px;
  font-weight: 300;
}

.hero-stat .l {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--ink-3);
  margin-top: 12px;
  font-weight: 500;
}

.hero-stat .d {
  font-family: var(--jp);
  font-size: 12px;
  color: var(--ink-2);
  margin-top: 6px;
  line-height: 1.5;
}

/* ---------- SERP MOCK ---------- */
.serp {
  background: var(--paper);
  border: 1px solid var(--rule-soft);
  border-radius: 14px;
  overflow: hidden;
  box-shadow: 0 1px 0 rgba(26, 25, 21, 0.04), 0 24px 60px -32px rgba(26, 25, 21, 0.18);
  font-family: var(--sans);
  font-size: 13px;
  position: relative;
}

.serp-top {
  display: flex;
  align-items: center;
  gap: 10px;
  padding: 14px 18px;
  border-bottom: 1px solid var(--rule-soft-2);
  background: color-mix(in oklab, var(--paper) 96%, var(--ink) 4%);
}

.serp-dots {
  display: flex;
  gap: 6px;
}

.serp-dots i {
  width: 10px;
  height: 10px;
  border-radius: 50%;
  background: var(--rule-soft);
  display: block;
}

.serp-dots i.r {
  background: #E06C5F;
}

.serp-dots i.y {
  background: #E6B54A;
}

.serp-dots i.g {
  background: #5AA870;
}

.serp-url {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-3);
  margin-left: 8px;
  letter-spacing: 0;
}

.serp-search {
  padding: 16px 20px 10px;
  display: flex;
  align-items: center;
  gap: 10px;
  color: var(--ink-2);
  border-bottom: 1px solid var(--rule-soft-2);
}

.serp-search .glass {
  width: 16px;
  height: 16px;
  color: var(--ink-3);
}

.serp-search .q {
  color: var(--ink);
  font-weight: 500;
}

.serp-tabs {
  display: flex;
  gap: 22px;
  padding: 0 20px;
  font-size: 12px;
  color: var(--ink-3);
  border-bottom: 1px solid var(--rule-soft-2);
}

.serp-tabs .tab {
  padding: 10px 0;
  position: relative;
}

.serp-tabs .tab.active {
  color: var(--ink);
}

.serp-tabs .tab.active::after {
  content: "";
  position: absolute;
  bottom: -1px;
  left: 0;
  right: 0;
  height: 2px;
  background: var(--accent);
}

.serp-body {
  padding: 20px;
  display: grid;
  gap: 18px;
}

.ai-block {
  border: 1px solid var(--accent-soft);
  background: linear-gradient(180deg, color-mix(in oklab, var(--accent) 8%, var(--paper)) 0%, var(--paper) 100%);
  border-radius: 10px;
  padding: 16px 18px;
  position: relative;
}

.ai-label {
  display: inline-flex;
  align-items: center;
  gap: 8px;
  font-size: 10px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--accent-2);
  font-weight: 600;
  margin-bottom: 10px;
}

.ai-label .sparkle {
  font-size: 14px;
  line-height: 1;
}

.ai-text {
  color: var(--ink);
  line-height: 1.75;
  font-size: 13px;
}

.ai-text mark {
  background: color-mix(in oklab, var(--accent) 20%, transparent);
  color: var(--ink);
  padding: 0 3px;
  border-radius: 2px;
}

.ai-sources {
  display: flex;
  gap: 8px;
  margin-top: 12px;
  flex-wrap: wrap;
}

.ai-src {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 4px 10px 4px 6px;
  background: var(--paper);
  border: 1px solid var(--rule-soft);
  border-radius: 999px;
  font-size: 11px;
  color: var(--ink-2);
}

.ai-src.you {
  border-color: var(--accent);
  color: var(--accent-2);
  font-weight: 600;
  box-shadow: 0 0 0 2px color-mix(in oklab, var(--accent) 14%, transparent);
}

.ai-src .fav {
  width: 14px;
  height: 14px;
  border-radius: 50%;
  background: var(--ink-4);
  display: inline-block;
}

.ai-src.you .fav {
  background: var(--accent);
}

.serp-result {
  display: block;
  padding: 4px 2px;
  position: relative;
}

.serp-result.hero-result {
  border-left: 2px solid var(--accent);
  padding-left: 14px;
  margin-left: -16px;
}

.serp-result .crumb {
  display: flex;
  align-items: center;
  gap: 8px;
  font-size: 11px;
  color: var(--ink-3);
}

.serp-result .crumb .fav {
  width: 16px;
  height: 16px;
  border-radius: 50%;
  background: var(--ink-4);
}

.serp-result.hero-result .crumb .fav {
  background: var(--accent);
}

.serp-result h4 {
  font-size: 16px;
  font-weight: 500;
  color: #1A56DB;
  margin: 4px 0 4px;
  line-height: 1.35;
}

[data-theme="dark"] .serp-result h4 {
  color: #8AB4F8;
}

.serp-result .snip {
  font-size: 12.5px;
  color: var(--ink-2);
  line-height: 1.6;
}

.serp-result.dim h4 {
  color: #1A56DB;
  opacity: 0.55;
}

.serp-result.dim .snip, .serp-result.dim .crumb {
  opacity: 0.55;
}

.serp-caption {
  margin-top: 24px;
  font-family: var(--serif);
  font-size: 16px;
  line-height: 1.6;
  color: var(--ink-2);
  font-style: italic;
  font-weight: 300;
  max-width: 520px;
}

.serp-caption strong {
  color: var(--ink);
  font-style: normal;
  font-weight: 500;
}

@media (max-width: 1000px) {
  .hero-grid {
    grid-template-columns: 1fr;
  }

  .hero-stats {
    grid-template-columns: 1fr;
  }

  .hero-stat {
    border-left: none;
    border-top: 1px solid var(--rule-soft);
    padding: 16px 0;
  }

  .hero-stat:first-child {
    border-top: none;
    padding-top: 0;
  }
}

/* ---------- STRUGGLES ---------- */
.sec-head {
  display: grid;
  grid-template-columns: minmax(0, 340px) minmax(0, 1fr);
  gap: clamp(24px, 5vw, 80px);
  align-items: end;
  margin-bottom: 72px;
}

.sec-head h2 {
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(32px, 4.2vw, 64px);
  line-height: 1.05;
  letter-spacing: -0.02em;
}

.sec-head h2 em {
  color: var(--accent);
  font-style: italic;
  font-weight: 300;
}

.sec-head .lede {
  font-size: 14px;
  color: var(--ink-2);
  line-height: 1.85;
  max-width: 460px;
}

@media (max-width: 800px) {
  .sec-head {
    grid-template-columns: 1fr;
  }
}

.struggles {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  border-top: 1px solid var(--rule-soft);
  border-left: 1px solid var(--rule-soft);
}

.struggle {
  border-right: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
  padding: 24px 28px 26px;
  min-height: 0;
  display: flex;
  flex-direction: column;
  gap: 12px;
  transition: background .25s;
}

.struggle:hover {
  background: var(--bg-3);
}

.struggle .n {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 300;
  font-size: 22px;
  color: var(--accent);
  line-height: 1;
}

.struggle p {
  font-family: var(--jp);
  font-size: 14px;
  line-height: 1.7;
  color: var(--ink);
  margin: 0;
  font-weight: 500;
  letter-spacing: 0.005em;
}

@media (max-width: 1000px) {
  .struggles {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (max-width: 620px) {
  .struggles {
    grid-template-columns: 1fr;
  }
}

/* ---------- SHIFT (Yesterday / Today) ---------- */
.shift {
  background: var(--bg-2);
}

.shift-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}

.shift-col {
  padding: 44px 40px 48px;
  border-right: 1px solid var(--rule-soft);
  display: flex;
  flex-direction: column;
  gap: 24px;
  position: relative;
}

.shift-col:last-child {
  border-right: none;
  background: color-mix(in oklab, var(--accent) 6%, var(--bg-2));
}

.shift-col h3 {
  font-family: var(--serif);
  font-weight: 400;
  font-size: 28px;
  line-height: 1.25;
  letter-spacing: -0.01em;
}

.shift-col .big {
  font-family: var(--serif);
  font-size: clamp(56px, 6.8vw, 104px);
  line-height: 0.9;
  letter-spacing: -0.03em;
  font-weight: 300;
  color: var(--ink-4);
  margin-top: auto;
  padding-top: 40px;
}

.shift-col:last-child .big {
  color: var(--accent);
}

.shift-col .desc {
  font-size: 14px;
  color: var(--ink-2);
  line-height: 1.85;
  max-width: 420px;
}

.shift-col .tag {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-3);
  letter-spacing: 0.04em;
}

@media (max-width: 800px) {
  .shift-grid {
    grid-template-columns: 1fr;
  }

  .shift-col {
    border-right: none;
    border-bottom: 1px solid var(--rule-soft);
    padding: 40px 28px;
  }

  .shift-col:last-child {
    border-bottom: none;
  }
}

.verdict {
  text-align: center;
  padding: 56px var(--pad-x) 0;
}

.verdict .eyebrow {
  justify-content: center;
}

.verdict h2 {
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(32px, 4.4vw, 64px);
  line-height: 1.2;
  letter-spacing: -0.02em;
  margin-top: 32px;
  max-width: 900px;
  margin-left: auto;
  margin-right: auto;
}

.verdict h2 em {
  font-style: italic;
  color: var(--accent);
  font-weight: 300;
}

/* 狭幅では見出しのnowrap(インライン指定)を解除し、横はみ出しを防ぐ */
@media (max-width: 600px) {
  .verdict h2 span {
    white-space: normal !important;
  }
}

/* ---------- WHY US PILLARS ---------- */
.pillar {
  display: grid;
  grid-template-columns: 120px minmax(0, 1fr) minmax(0, 1fr);
  gap: clamp(24px, 4vw, 64px);
  padding: 72px 0;
  border-top: 1px solid var(--rule-soft);
  align-items: start;
}

.pillar:first-of-type {
  border-top: none;
}

.pillar .p-num {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 300;
  font-size: 56px;
  line-height: 1;
  color: var(--ink-4);
}

.pillar .p-title {
  font-family: var(--serif);
  font-weight: 400;
  font-size: clamp(24px, 2.6vw, 36px);
  line-height: 1.25;
  letter-spacing: -0.015em;
}

.pillar .p-title em {
  color: var(--accent);
  font-style: italic;
  font-weight: 400;
}

.pillar .p-body {
  font-size: 14px;
  line-height: 1.9;
  color: var(--ink-2);
}

.pillar .p-body p+p {
  margin-top: 14px;
}

@media (max-width: 900px) {
  .pillar {
    grid-template-columns: 1fr;
    gap: 20px;
    padding: 48px 0;
  }

  .pillar .p-num {
    font-size: 40px;
  }
}

/* Pillar 01 visual: simultaneous */
.simul {
  margin-top: 28px;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: 16px;
  align-items: stretch;
}

.simul-box {
  border: 1px solid var(--rule-soft);
  background: var(--paper);
  padding: 20px 22px;
  border-radius: 4px;
  min-height: 140px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 16px;
}

.simul-box .tag {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.12em;
  color: var(--ink-3);
  text-transform: uppercase;
}

.simul-box .t {
  font-family: var(--serif);
  font-size: 20px;
  line-height: 1.3;
  font-weight: 400;
}

.simul-plus {
  align-self: center;
  width: 32px;
  height: 32px;
  border-radius: 50%;
  background: var(--ink);
  color: var(--bg);
  display: grid;
  place-items: center;
  font-family: var(--serif);
  font-size: 20px;
}

.simul-cap {
  margin-top: 16px;
  text-align: center;
  font-family: var(--serif);
  font-style: italic;
  font-size: 14px;
  color: var(--ink-3);
}

/* Pillar 02 industries */
.industries {
  margin-top: 20px;
  display: flex;
  flex-direction: column;
  gap: 10px;
}

.ind-row {
  display: grid;
  grid-template-columns: 160px 1fr 48px;
  gap: 16px;
  align-items: center;
  font-size: 12.5px;
}

.ind-row .name {
  color: var(--ink-2);
}

.ind-row .bar {
  height: 4px;
  background: var(--rule-soft-2);
  position: relative;
  border-radius: 2px;
  overflow: hidden;
}

.ind-row .bar i {
  position: absolute;
  top: 0;
  left: 0;
  bottom: 0;
  background: var(--accent);
  border-radius: 2px;
}

.ind-row .pct {
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-3);
  text-align: right;
}

.ind-total {
  margin-top: 14px;
  font-family: var(--mono);
  font-size: 11px;
  color: var(--ink-3);
  letter-spacing: 0.04em;
  padding-top: 12px;
  border-top: 1px solid var(--rule-soft-2);
}

/* Pillar 03 steps */
.p-steps {
  margin-top: 24px;
  display: grid;
  gap: 14px;
}

.p-step {
  display: grid;
  grid-template-columns: 100px 1fr;
  gap: 20px;
  padding: 14px 0;
  border-top: 1px dashed var(--rule-soft);
}

.p-step:first-child {
  border-top: 1px solid var(--rule-soft);
}

.p-step .sname {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 400;
  font-size: 18px;
  color: var(--accent);
}

.p-step .sdesc {
  font-size: 13px;
  color: var(--ink-2);
  line-height: 1.7;
}

/* Pillar 04 cascade */
.cascade {
  margin-top: 20px;
  display: flex;
  flex-direction: column;
  gap: 0;
  font-family: var(--serif);
}

.casc-row {
  padding: 16px 0;
  border-top: 1px solid var(--rule-soft);
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
}

.casc-row:first-child {
  border-top: 1px solid var(--ink);
}

.casc-row:last-child {
  border-bottom: 1px solid var(--ink);
}

.casc-row .lbl {
  font-size: 20px;
  font-weight: 400;
  letter-spacing: -0.01em;
}

.casc-row .note {
  font-family: var(--sans);
  font-size: 11px;
  color: var(--ink-3);
  letter-spacing: 0.1em;
  text-transform: uppercase;
}

.casc-row.highlight .lbl {
  color: var(--accent);
}

.casc-row.highlight {
  background: color-mix(in oklab, var(--accent) 6%, transparent);
  padding-left: 16px;
  padding-right: 16px;
}

/* ---------- COVERAGE ---------- */
.coverage-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  margin-top: 64px;
}

.cov-card {
  padding: 40px 32px 36px;
  background: var(--paper);
  border: 1px solid var(--rule-soft);
  border-radius: 6px;
  display: flex;
  flex-direction: column;
  gap: 20px;
  min-height: 480px;
  position: relative;
}

.cov-card.hi {
  background: color-mix(in oklab, var(--accent) 4%, var(--paper));
  border-color: var(--accent-soft);
}

.cov-card .cov-num {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.2em;
  color: var(--ink-3);
  text-transform: uppercase;
  display: flex;
  justify-content: space-between;
  align-items: center;
}

.cov-card .cov-num .badge {
  font-family: var(--serif);
  font-style: italic;
  font-size: 14px;
  color: var(--accent);
  letter-spacing: 0;
}

.cov-card h3 {
  font-family: var(--serif);
  font-size: 32px;
  font-weight: 300;
  line-height: 1.2;
  letter-spacing: -0.015em;
}

.cov-card .tag {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 300;
  color: var(--ink-3);
  font-size: 14px;
  margin-top: -8px;
}

.cov-card ul {
  list-style: none;
  padding: 0;
  margin: auto 0 0;
  display: flex;
  flex-direction: column;
}

.cov-card li {
  padding: 14px 0;
  border-top: 1px solid var(--rule-soft-2);
  display: flex;
  justify-content: space-between;
  align-items: baseline;
  gap: 12px;
  font-size: 13px;
}

.cov-card li:first-child {
  border-top: 1px solid var(--rule-soft);
}

.cov-card li .en {
  font-size: 10px;
  color: var(--ink-3);
  letter-spacing: 0.05em;
  font-style: italic;
}

.coverage-purpose {
  margin-top: 80px;
  padding: 48px 48px;
  background: var(--bg-2);
  border-radius: 6px;
  display: grid;
  grid-template-columns: 200px 1fr;
  gap: 40px;
  align-items: start;
}

.coverage-purpose .lh {
  font-family: var(--sans);
  font-size: 11px;
  letter-spacing: 0.18em;
  text-transform: uppercase;
  color: var(--ink-3);
  font-weight: 500;
}

.coverage-purpose .lh b {
  display: block;
  font-family: var(--serif);
  font-style: italic;
  font-size: 20px;
  color: var(--ink);
  font-weight: 300;
  letter-spacing: 0;
  text-transform: none;
  margin-top: 8px;
}

.chip-row {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
}

.chip {
  padding: 8px 14px;
  border: 1px solid var(--rule-soft);
  border-radius: 999px;
  font-size: 12.5px;
  color: var(--ink-2);
  background: var(--paper);
  transition: all .2s;
}

.chip:hover {
  border-color: var(--accent);
  color: var(--accent);
}

@media (max-width: 1000px) {
  .coverage-grid {
    grid-template-columns: 1fr;
  }

  .coverage-purpose {
    grid-template-columns: 1fr;
    padding: 32px;
  }
}

/* ---------- CASES ---------- */
.cases-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}

.case {
  background: var(--paper);
  border: 1px solid var(--rule-soft);
  border-radius: 6px;
  padding: 0;
  display: flex;
  flex-direction: column;
  min-height: 340px;
  position: relative;
  transition: transform .35s cubic-bezier(.2, .7, .2, 1), background .3s, border-color .3s;
  overflow: hidden;
}

.case .case-photo {
  aspect-ratio: 16 / 9;
  width: 100%;
  background-size: cover;
  background-position: center;
  background-color: var(--bg-2);
  border-bottom: 1px solid var(--rule-soft);
  position: relative;
  overflow: hidden;
}

.case .case-photo::after {
  content: "";
  position: absolute;
  inset: 0;
  background: linear-gradient(180deg, transparent 55%, rgba(0, 0, 0, 0.22) 100%);
  pointer-events: none;
}

.case .case-body {
  padding: 26px 28px 30px;
  display: flex;
  flex-direction: column;
  gap: 16px;
  flex: 1;
}

.case::after {
  content: "";
  position: absolute;
  inset: auto 0 0 0;
  height: 2px;
  background: var(--accent);
  transform-origin: left;
  transform: scaleX(0);
  transition: transform .4s cubic-bezier(.2, .7, .2, 1);
}

/* no hover interaction — cases are not clickable */
.case .case-sector {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.16em;
  text-transform: uppercase;
  color: var(--ink-3);
  display: flex;
  align-items: center;
  gap: 8px;
}

.case .case-sector::before {
  content: "";
  width: 6px;
  height: 6px;
  background: var(--accent);
  border-radius: 50%;
}

.case .case-client {
  font-family: var(--serif);
  font-weight: 400;
  font-size: 22px;
  letter-spacing: -0.01em;
  line-height: 1.3;
}

.case .case-desc {
  font-size: 13px;
  color: var(--ink-2);
  line-height: 1.75;
  flex: 1;
}

.case .case-result {
  border-top: 1px solid var(--rule-soft-2);
  padding-top: 16px;
  display: flex;
  align-items: baseline;
  justify-content: space-between;
  gap: 12px;
}

.case .case-result-l {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--ink-3);
  font-weight: 500;
}

.case .case-result-n {
  font-family: var(--serif);
  font-size: 22px;
  line-height: 1.2;
  letter-spacing: -0.01em;
  font-weight: 400;
  text-align: right;
  transition: color .2s;
}

.case .case-result-n em {
  font-style: italic;
  color: var(--accent);
  font-weight: 400;
}

@media (max-width: 1000px) {
  .cases-grid {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (max-width: 640px) {
  .cases-grid {
    grid-template-columns: 1fr;
  }
}

/* ---------- PROCESS ---------- */
.proc-intro {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  margin: 64px 0 80px;
  padding: 32px 0;
  border-top: 1px solid var(--rule-soft);
  border-bottom: 1px solid var(--rule-soft);
}

.proc-intro-item {
  padding: 0 28px;
  border-left: 1px solid var(--rule-soft);
}

.proc-intro-item:first-child {
  border-left: none;
  padding-left: 0;
}

.proc-intro-item .eyebrow {
  margin-bottom: 12px;
}

.proc-intro-item .t {
  font-family: var(--serif);
  font-size: 22px;
  font-weight: 400;
  line-height: 1.35;
  letter-spacing: -0.01em;
}

.proc-intro-item .d {
  margin-top: 10px;
  font-size: 12.5px;
  color: var(--ink-3);
  line-height: 1.7;
}

.steps {
  display: grid;
  grid-template-columns: 1fr 1fr 1fr 1fr;
  gap: 0;
  border-top: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
}

.step {
  padding: 32px 28px 40px;
  border-right: 1px solid var(--rule-soft);
  display: flex;
  flex-direction: column;
  gap: 16px;
  min-height: 360px;
}

.step:last-child {
  border-right: none;
}

.step .slabel {
  font-family: var(--mono);
  font-size: 10px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: var(--ink-3);
}

.step .stitle {
  font-family: var(--serif);
  font-size: 26px;
  font-weight: 400;
  letter-spacing: -0.01em;
}

.step .stags {
  display: flex;
  flex-direction: column;
  gap: 4px;
  margin-top: 6px;
  padding-top: 12px;
  border-top: 1px solid var(--rule-soft-2);
}

.step .stags span {
  font-size: 11px;
  color: var(--ink-3);
  letter-spacing: 0.02em;
}

.step .stags span::before {
  content: "·  ";
  color: var(--accent);
  font-weight: 700;
}

.step .sbody {
  font-size: 13px;
  color: var(--ink-2);
  line-height: 1.8;
  margin-top: auto;
}

@media (max-width: 1000px) {
  .steps {
    grid-template-columns: 1fr 1fr;
  }

  .step:nth-child(2) {
    border-right: none;
  }

  .step:nth-child(1), .step:nth-child(2) {
    border-bottom: 1px solid var(--rule-soft);
  }

  .proc-intro {
    grid-template-columns: 1fr;
  }

  .proc-intro-item {
    border-left: none;
    padding: 12px 0;
    border-top: 1px solid var(--rule-soft-2);
  }

  .proc-intro-item:first-child {
    border-top: none;
    padding-top: 0;
  }
}

@media (max-width: 640px) {
  .steps {
    grid-template-columns: 1fr;
  }

  .step {
    border-right: none;
    border-bottom: 1px solid var(--rule-soft);
  }

  .step:last-child {
    border-bottom: none;
  }
}

/* ---------- FAQ ---------- */
.faq-grid {
  display: grid;
  grid-template-columns: minmax(0, 340px) minmax(0, 1fr);
  gap: clamp(40px, 6vw, 100px);
}

.faq-list {
  border-top: 1px solid var(--ink);
}

.faq-item {
  border-bottom: 1px solid var(--rule-soft);
}

.faq-q {
  width: 100%;
  display: grid;
  grid-template-columns: 36px 1fr 32px;
  gap: 16px;
  align-items: center;
  padding: 26px 4px;
  background: none;
  border: none;
  cursor: pointer;
  text-align: left;
  font-family: var(--jp);
  color: var(--ink);
  font-size: 16px;
  font-weight: 500;
  line-height: 1.5;
  transition: color .2s;
}

.faq-q:hover {
  color: var(--accent);
}

.faq-q .q-mark {
  font-family: var(--serif);
  font-style: italic;
  font-weight: 400;
  font-size: 22px;
  color: var(--accent);
  line-height: 1;
}

.faq-q .q-toggle {
  justify-self: end;
  width: 28px;
  height: 28px;
  border-radius: 50%;
  border: 1px solid var(--rule-soft);
  display: grid;
  place-items: center;
  position: relative;
  transition: all .2s;
}

.faq-q[aria-expanded="true"] .q-toggle {
  background: var(--ink);
  border-color: var(--ink);
}

.faq-q .q-toggle::before,
.faq-q .q-toggle::after {
  content: "";
  position: absolute;
  background: var(--ink);
  transition: transform .3s, background .2s;
}

.faq-q .q-toggle::before {
  width: 10px;
  height: 1px;
}

.faq-q .q-toggle::after {
  width: 1px;
  height: 10px;
}

.faq-q[aria-expanded="true"] .q-toggle::before,
.faq-q[aria-expanded="true"] .q-toggle::after {
  background: var(--bg);
}

.faq-q[aria-expanded="true"] .q-toggle::after {
  transform: scaleY(0);
}

.faq-a {
  overflow: hidden;
  max-height: 0;
  transition: max-height .4s cubic-bezier(.2, .7, .2, 1);
}

.faq-a-inner {
  padding: 0 60px 28px 52px;
  font-size: 14px;
  line-height: 1.9;
  color: var(--ink-2);
}

@media (max-width: 800px) {
  .faq-grid {
    grid-template-columns: 1fr;
  }

  .faq-a-inner {
    padding: 0 0 24px 52px;
  }
}

/* ---------- FOOTER CTA ---------- */
.cta {
  background: var(--ink);
  color: var(--bg);
  padding: clamp(96px, 12vw, 180px) var(--pad-x);
  text-align: left;
}

.cta-inner {
  max-width: var(--maxw);
  margin: 0 auto;
}

.cta .eyebrow {
  color: color-mix(in oklab, var(--bg) 70%, transparent);
}

.cta .eyebrow::before {
  background: color-mix(in oklab, var(--bg) 60%, transparent);
}

.cta h2 {
  font-family: var(--serif);
  font-weight: 300;
  font-size: clamp(44px, 6.5vw, 104px);
  line-height: 1.02;
  letter-spacing: -0.025em;
  margin-top: 32px;
  max-width: 1100px;
}

.cta h2 em {
  font-style: italic;
  color: var(--accent-soft);
  font-weight: 300;
}

.cta p {
  margin-top: 32px;
  max-width: 620px;
  font-size: 15px;
  line-height: 1.85;
  color: color-mix(in oklab, var(--bg) 75%, transparent);
}

.cta-buttons {
  display: flex;
  gap: 14px;
  margin-top: 56px;
  flex-wrap: wrap;
}

.cta .btn {
  border-color: var(--bg);
}

.cta .btn-primary {
  background: var(--bg);
  color: var(--ink);
  border-color: var(--bg);
}

.cta .btn-primary:hover {
  background: var(--accent);
  color: #fff;
  border-color: var(--accent);
}

.cta .btn-ghost {
  color: var(--bg);
}

.cta .btn-ghost:hover {
  background: var(--bg);
  color: var(--ink);
}

/* ---------- FOOTER ---------- */
footer {
  background: var(--ink);
  color: color-mix(in oklab, var(--bg) 70%, transparent);
  padding: 64px var(--pad-x) 40px;
  border-top: 1px solid color-mix(in oklab, var(--bg) 15%, transparent);
}

.foot-inner {
  max-width: var(--maxw);
  margin: 0 auto;
}

.foot-top {
  display: grid;
  grid-template-columns: minmax(0, 1.2fr) repeat(3, minmax(0, 1fr));
  gap: 40px;
  padding-bottom: 48px;
}

.foot-top .brand .logo {
  color: var(--bg);
}

.foot-top .brand .logo-mark {
  border-color: var(--bg);
}

.foot-top .brand .logo-mark::before {
  background: var(--bg);
}

.foot-top .brand p {
  margin-top: 20px;
  font-size: 13px;
  line-height: 1.8;
  max-width: 300px;
}

.foot-col h5 {
  font-family: var(--sans);
  font-size: 10px;
  letter-spacing: 0.2em;
  text-transform: uppercase;
  color: color-mix(in oklab, var(--bg) 50%, transparent);
  font-weight: 500;
  margin-bottom: 18px;
}

.foot-col a {
  display: block;
  font-size: 13px;
  padding: 6px 0;
  color: color-mix(in oklab, var(--bg) 85%, transparent);
  transition: color .2s;
}

.foot-col a:hover {
  color: var(--accent-soft);
}

.foot-bot {
  border-top: 1px solid color-mix(in oklab, var(--bg) 15%, transparent);
  padding-top: 28px;
  display: flex;
  justify-content: space-between;
  align-items: center;
  font-size: 11px;
  letter-spacing: 0.08em;
  font-family: var(--mono);
}

@media (max-width: 800px) {
  .foot-top {
    grid-template-columns: 1fr 1fr;
  }
}

/* ---------- TWEAKS PANEL ---------- */
.tweaks {
  position: fixed;
  bottom: 24px;
  right: 24px;
  background: var(--paper);
  border: 1px solid var(--rule-soft);
  border-radius: 12px;
  padding: 16px;
  width: 260px;
  box-shadow: 0 24px 60px -20px rgba(0, 0, 0, 0.2);
  font-family: var(--sans);
  font-size: 12px;
  z-index: 60;
  display: none;
}

.tweaks.on {
  display: block;
}

.tweaks h6 {
  margin: 0 0 10px;
  font-size: 10px;
  text-transform: uppercase;
  letter-spacing: 0.18em;
  color: var(--ink-3);
  font-weight: 600;
  display: flex;
  justify-content: space-between;
  align-items: center;
}

.tweaks-group {
  margin-top: 14px;
}

.tweaks-label {
  font-size: 10px;
  text-transform: uppercase;
  letter-spacing: 0.14em;
  color: var(--ink-3);
  display: block;
  margin-bottom: 6px;
}

.tweaks-opts {
  display: flex;
  gap: 6px;
  flex-wrap: wrap;
}

.tweaks-opts button {
  flex: 1 1 auto;
  padding: 8px 10px;
  border: 1px solid var(--rule-soft);
  background: var(--paper);
  border-radius: 6px;
  font-size: 11px;
  color: var(--ink-2);
  cursor: pointer;
  font-family: var(--jp);
}

.tweaks-opts button.on {
  background: var(--ink);
  color: var(--bg);
  border-color: var(--ink);
}

.tweaks-swatch {
  width: 22px;
  height: 22px;
  border-radius: 50%;
  border: 1px solid var(--rule-soft);
  cursor: pointer;
  padding: 0;
}

.tweaks-swatch.on {
  outline: 2px solid var(--ink);
  outline-offset: 2px;
}